[Outliers] Ray Kroc: How McDonald’s Took Over America
Ray Kroc turned McDonald’s from a single roadside restaurant into a system built to scale. At 52, after decades of selling paper cups and milkshake machines, he opened the first McDonald’s in 1955 and helped grow it to nearly 8,000 restaurants worldwide. This Outliers episode breaks down how standards, execution, franc...
Ray Kroc turned McDonald’s from a single roadside restaurant into a system built to scale. At 52, after decades of selling paper cups and milkshake machines, he opened the first McDonald’s in 1955 and helped grow it to nearly 8,000 restaurants worldwide. This Outliers episode breaks down how standards, execution, franchising, and real estate created …
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